Two-thirds of Americans are willing to donate part of their income to fight climate change

Save our Planet

A new study by Nexans found that more two-thirds of Americans (70%) indicated willingness to donate a percentage of their personal income to support the fight against climate change.

The study concluded that 28% of participants were willing to provide less than 1% of their income; 33% said they would be willing to contribute 1-5% of their income; 6% said they would give between 6-10% of their income; and 3% indicated they would contribute more than 10% of their income. Just under one-third (31%) of those surveyed indicated they were unwilling to donate.

The U.S. findings are part of a series of surveys commissioned by Nexans in the U.S., UK and France, to determine public opinion on climate change and related issues during COVID-19. The U.S. study was conducted online by Researchscape from August 20 – 24, 2020. It had 1,013 respondents, ages 18 or older, with the results weighted to be representative of the overall population.

Nexans is headquartered in Paris with a major offshore wind cable manufacturing facility in Charleston, S.C. and an industrial cable manufacturing facility in El Dorado, AR. The survey was developed as part of the first Climate Day in Paris which included a roundtable event with world-renowned experts, the release of an unprecedented global study by Roland Berger on the challenges raised by the electrification of the world and Nexans’ commitment to be carbon neutral by 2030.

Participants chose from seven multiple responses to the question “How should the fight against climate change be paid for?” The majority (59%) replied it should be paid for by “government incentives for both businesses and consumers.” Followed by “federal, state and/or local taxes” and “conservation programs” (tied at 47%); “business investments” (42%) and “consumer-driven purchases” (33%). Just 9% selected none of the above and 2% selected other.

Among other findings, 44% are dissatisfied with the job that federal and state governments are doing to address climate change, 35% are somewhat satisfied and 21% are either very satisfied or completed satisfied with government’s role.

Americans expressed overwhelmingly favorable views of wind and solar renewable energy proposals. Specifically, 85% stated being in favor of wind turbines on land (15% against), 83% in favor of wind turbines off the coast (17% against) and 90% in support of solar panel farms (10% opposed).

Those surveyed were asked about current and changing priorities towards climate change as influenced by COVID-19. The results stated that 39% of participants said climate change was no more and no less a priority due to the current health emergency; just under a third (31%) indicated that climate change is more of a priority while 30% said it was less of a priority.

Nexans Climate Change

In similar research conducted by Nexans in the UK, nearly two thirds (65.8%) of UK respondents said they would be willing to donate part of their salary to fight climate change. Furthermore, nearly a third (29%) of the UK’s consumers believe that combating climate change has become more of a priority considering COVID-19. This research was conducted online by Savanta from August 21 – 24, 2020. A total of 2210 respondents, aged 16 and above, took part.

“This electrification raises a number of challenges and paradoxes that must be overcome. And it will only happen with the direct involvement of the populations concerned. These surveys provide a better understanding of the level of information and disinformation in public opinion as well as their level of acceptability of these lifestyle changes,” said Christopher Guàƒ©rin, CEO, Nexans.

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The Clarion Energy Content Team is made up of editors from various publications, including POWERGRID International, Power Engineering, Renewable Energy World, Hydro Review, Smart Energy International, and Power Engineering International. Contact the content lead for this publication at

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