Viridity Energy, a premier smart grid company, has named Laura J. Manz as senior vice president, Western Region. Manz is a nationally recognized leader within the energy industry with diverse expertise in generation including renewable energy, electric transmission, retail choice, demand response and smart grid. She will be responsible for advancing Viridity Energy’s strategic development and growth in the West, and she will provide leadership for the company’s Western-based energy management operations and smart grid projects. These projects include the distributed energy optimization project at the University of California, San Diego, which was awarded a $1.6 million California Solar Initiative (CSI) grant in October from the California Public Utilities Commission, and the Tres Amigas SuperStation project in New Mexico.
“The West Coast is a leader in innovative energy solutions, and we see that market as a critical part of our company’s growth and future, so I am very pleased that Laura has joined our team to help lead that effort,” said Audrey Zibelman, president and CEO of Viridity Energy. “In addition to her strong reputation and leadership in the energy industry, Laura has an exceptional track record of implementing transmission plans, wholesale restructuring efforts and demand response and smart grid initiatives in this market during her years working with the CAISO and SDG&E. By matching her experience with Viridity Energy’s innovative smart grid solutions, I am confident that we will see immediate results in this very important market.”
Manz brings more than 25 years of energy industry experience to the company and will be based in San Diego. Prior to joining Viridity Energy, she ran her own energy consulting firm where she advised high-level clients in power markets, renewable energy and smart grid. She served as vice president of market and infrastructure development for the California Independent System Operator (CAISO) where she was responsible for transmission planning and wholesale power market development for a 50,000-MW power grid. Before her work at CAISO, Manz led the wholesale regulatory policy development and deployment as director of regulatory affairs for San Diego Gas & Electric Co. (SDG&E) and Southern California Gas Co., Sempra Energy’s regulated businesses serving more than 23 million customers. Prior to her work on the West Coast, Manz was instrumental in the development of markets in the PJM Mid-Atlantic region and held increasingly senior positions at the New Jersey-based Public Service Enterprise Group (PSEG), including director of federal regulatory policy and director of interregional transmission.
Manz has an MBA from Drexel University in Philadelphia and a Bachlor of Science in Electrical Engineering from Lafayette College in Easton, Penn. She has been recognized with several industry awards including the Tribute to Women in Industry (TWIN). She is a Senior Member of the Institute of Electrical and Electronics Engineers (IEEE).
About Viridity Energy
Viridity Energy is making the next generation of the smart grid a reality by providing large energy consumers with powerful tools to increase energy efficiency and decrease energy costs. The company’s flexible VPower platform solution enables customers to dynamically shift and balance energy load, integrate advanced energy technologies and convert existing energy investments into lucrative new revenue streams. Viridity Energy helps organizations achieve sustainability goals and contribute to the greater good by stabilizing energy price fluctuations. Headquartered in Conshohocken, Penn., Viridity Energy was founded in 2008 by former executives of PJM Interconnection. For more information, visit http://viridityenergy.com.